SC.03 — SELECTED WORK

Products, brands &
growth systems.

Examples of the websites, apps, software platforms, automation systems and marketing engines we create — and the brands that build with us.

CLIENT PROJECT · Digital media & publishing

Rebuilding a 50M-audience food media site on WordPress

A complete Figma-to-WordPress rebuild of soyummy.com for First Media, with custom post types, a bespoke recipe layout and a 90+ PageSpeed score.

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CLIENT PROJECT · Interactive content & entertainment

A trivia quiz platform that writes, translates and illustrates itself

A React quiz application with an AI automation layer handling quiz translation into multiple languages and image generation for quizzes, questions and answer options.

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CLIENT PROJECT · E-learning & certification

Migrating a live course platform off LearnDash without breaking it

Replacing LearnDash as the source of truth with a custom CRM backend, using a batch sync architecture and MongoDB state persistence, while the end-user application kept running.

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CLIENT PROJECT · Life sciences e-commerce

A custom WooCommerce theme built for research-product commerce

A bespoke WordPress and WooCommerce theme with a dosage calculator, AJAX cart and coupon flow, ACF-driven merchandising controls and a heavily reworked mobile experience.

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CLIENT PROJECT · Regulated e-commerce

A WooCommerce store plus a repeatable creative system

A cannabis e-commerce build in WooCommerce, extended into a documented banner and promotion design system so campaign creative could be produced consistently at pace.

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CLIENT PROJECT · Consumer brand e-commerce

A two-brand email and banner design system in Klaviyo

Mobile-first Klaviyo email templates and campaign banners for two distinct brand identities, built as reusable systems rather than one-off sends.

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CLIENT PROJECT · Retail & e-commerce

A complete mobile e-commerce application, shipped to the App Store

An end-to-end mobile shopping app taken from build through to a live App Store release.

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IN-HOUSE PRODUCT · Affiliate e-commerce

Running our own affiliate store and paying for our own traffic

An in-house affiliate product site where we run the Meta advertising, own the pixel and conversion setup, and spend our own budget learning what actually converts.

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IN-HOUSE PRODUCT · Health & fitness

A fitness app built on a video library we own outright

An in-house fitness application with a licensed exercise video library, personalised onboarding and a freemium access model.

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OUR CLIENTS

Brands that
build with us.

From global media houses to consumer brands — teams we've built, automated and shipped for.

First Media logo So Yummy logo Blossom logo The Eldridge Way logo Blusher logo The Times of India logo NDTV logo
CLIENT WORDS

“Absaar is the real deal. Him and his team’s ability to take your vision and create it, is special. Their ability to put their ego aside and truly focus on your vision, is a skill set of its own. We are a company with 60+ employees and one of the largest in our industry. We don’t get the chance to make a wrong decision — there’s a lot of families counting on us. I can stand here today and let you know we made the right choice.”

AN
AnsonEldridge Roofing & Restoration
CRM & APP

“The redesigned website not only met but exceeded our expectations, providing a visually appealing and user-friendly interface that resonates with our massive audience of 50 million+ social media followers. The team’s expertise in adding custom functionalities was evident — a tailored post type, a unique recipe page layout, and specific features to enhance website performance and user engagement.”

JO
JonathanFirst Media
WEB PLATFORM

“Absaar demonstrated a strong understanding of React and quickly grasped the intricacies of our project requirements. Their attention to detail was exceptional, resulting in a polished and user-friendly trivia quiz application that exceeded our expectations. They tackled challenges with enthusiasm and provided innovative solutions to complex problems.”

TW
Thang WongTrivia quiz platform
REACT BUILD

“Absaar and his team exceeded our expectations with their exceptional Shopify development skills. Throughout the project, Absaar demonstrated a deep understanding of Shopify platform intricacies and delivered high-quality, pixel-perfect solutions within the agreed timeline. His attention to detail and problem-solving abilities were evident in every aspect of the project, resulting in a flawless end product.”

AD
AdrianShopify build
SHOPIFY

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